Advertising is one of those things that’s in our face so much that we all pretty much drown it out like the noise that most of it is. I don’t know too many people who sit in rapt attention during the half hour of nonstop product placement before every movie we watch in a theater. But when an ad is good, it’s good, and I love this one.
This, for me, marks the beginning of viral ads going mainstream if for no other reason than the fact that the Impact font used for “LOL Cats” is now being used to promote potato chips.